Distilling the site to only carefully executed essentials created room for immersive scale imagery and focused attention on discoverable details, such as on-hover product card video and seamless integration of selectable made-to-order options. The outcome balances exquisite taste levels with commercial acumen, assuring an unmistakable experience, whether in-store, supported by Shopify POS, or online in the serene Emilia Wickstead world.
Conversion rate optimisation
Custom app build
Internationalisation in new markets
New store features & enhancements
Core performance reviews
Tech integrations & optimisations
Shopify Plus is Shopify's enterprise eCommerce platform for large and growing online stores and brands. It's a hosted platform - customised, staffed, and positioned for large, demanding brands.
Klaviyo is a sophisticated one-stop email marketing platform that creates relevant customer experiences by listening, analysing and acting on consumer data. Delivering targeted user journeys across email and other owned channels.
Liz Rawlinson - eCommerce Consultant representing Emilia Wickstead
In store POS
Bespoke page templates