Its founders Jo Sindle and Kyle Stewart wanted to curate clothing collections and objects from around the world designed by artisans who share the ideas of independence, exclusivity and quality.
Today Goodhood has a physical retail space, online store and The Goodhood Workshop, which boasts an exhibition space in conjunction with Galeries Goldsein (G.A.G).
Goodhood commissioned BAO to reinvent its online store by upgrading to Shopify Online Store 2.0 build and creating a bespoke, editorially-rich design. A key objective was also to dramatically improve on-site performance and undergo a UX overhaul.
Conversion rate optimisation
Ongoing Growth plan
Content curation templates
New store features & enhancements
Core performance reviews
Tech integrations & optimisations
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