Wild Nutrition

A pivotal design revolution that repositioned Wild Nutrition as the leader in subscription-focused wellness.

As a certified B-Corp brand, Wild Nutrition maintains an unwavering commitment to its mission of “transforming lives through better nutrition”.

Formulating science-backed and all-organic supplements that are wrapped in a warm and informative brand experience.

Briefed with translating the brand’s principles into sensitive UX and amplifying conversion rates, BAO undertook a deep and collaborative design discovery.

The results were an all-encompassing user journey that effortlessly blends subscription convenience, compelling loyalty incentives and online nutritionist consultations.

Conversion rate optimisation

A/B testing

ERP integrations

Custom app build

Digital marketing

Internationalisation in new markets

UX improvements

New store features & enhancements

Core performance reviews

Tech integrations & optimisations


Bremont Blog mobile

Post site launch, the Wild Nutrition team shared their ambitions with our dedicated growth strategists who delved into the detail of the business to unearth a foundation of analytical data.

Shopify Plus

Shopify Plus is Shopify's enterprise eCommerce platform for large and growing online stores and brands. It's a hosted platform - customised, staffed, and positioned for large, demanding brands.

In partners we trust

Wild Nutrition runs a series of parallel international stores, powered by a number of key Shopify-connected technologies and partners.


ReCharge builds a community of subscribed customers, forging long-term relationships built on low-friction purchases. Incentivising loyalty and engagement, ReCharge offers convenience and scalable flexibility for your customer.

Loyalty Lion

LoyaltyLion supports eCommerce growth by connecting marketing strategies. Providing meaningful customer interactions through points-based incentives and reward programmes.


Klaviyo is a sophisticated one-stop email marketing platform that creates relevant customer experiences by listening, analysing and acting on consumer data. Delivering targeted user journeys across email and other owned channels.


Klevu is an Ai-powered smart search integration solution for eCommerce stores. Providing customers with tailored recommendations, merchandising and personalisation from a self-learning engine.


Bespoke pages designed

In numbers


Stores instances for internationalisation


Content metafields

Next project / Susanne Kaufmann

An elegant, minimal yet dynamic design aesthetic for European cosmetics brand Susanne Kaufmann.