Twenty four health and wellness brands on Shopify

Twenty four health and wellness brands on Shopify

Featuring Omorovicza, Huel, Neom Organics and Wild Nutrition

From food-grown supplements to science-backed medical technology we showcase 24 health and wellness brands using the Shopify platform.

Omorovicza

Omorovicza website
omorovicza.com

Omorovicza is a luxury skincare brand that harnesses the mineral-rich waters of Hungary alongside natural ingredients and scientific innovation.

Launched by husband and wife duo Stephen and Margaret de Heinrich de Omorovicza in 2006 the brand offers a wealth of skincare products online, across multiple global retailers and in its treatment clinics known as “institutions”.

Standout store features:

  • Lifestyle imagery
  • Cut out imagery to show product details
  • Related products
  • Quick add-to-bag functionality
  • Sticky add-to-bag bar
  • Clear product details
  • Ingredients listed with images and FAQs
  • How to use
  • Product FAQs
  • Wishlist
  • Clear benefits listed
  • Clear delivery times
  • Customer reviews
  • Delivery and offer information on the notification bar
  • Recommended products
  • Video content
  • Live chat
  • Prominent contact details
  • Journal
  • Curated collections
  • Editorial style layout
  • Store locator
  • Book a treatment
  • Extensive returns information
  • Clear filter process 
  • Free gifts with purchase
  • Free delivery over £50
  • Simple navigation
  • Full-page imagery

Read the case study

Huel

Huel website
huel.com

Founded by James Collier in 2014 Huel is a meal replacement and therapeutic food available in powder, protein shake, protein bar, grain and pasta forms. 

The brand’s products are made from oats, rice protein, pea protein, sunflower, flaxseed, coconut oil MCTs, and dietary supplements. 

Standout store features:

  • Lifestyle imagery
  • Cut out imagery to show product details
  • Clear list of ingredients with images
  • Build your own bundle
  • Clear product details
  • Clear benefits listed with graphics
  • Nutritional information
  • Staff recommendations
  • Clear delivery times
  • Sticky navigation bar
  • Share on social media
  • Customer reviews
  • Delivery and offer information on the notification bar
  • Video content
  • Clear contact details
  • Subscription programme
  • Journal
  • Sustainability information
  • Chatbox
  • Store locator
  • Clear returns information
  • Free gift with first order
  • Free delivery barometer
  • Simple navigation

Susanne Kaufmann 

Susanne Kaufmann website
susannekaufmann.com

An early pioneer of the natural beauty industry, skincare brand Susanne Kaufmann uses active ingredients from the Alpine regions of Austria and Switzerland to formulate its products.

The company champions conscious production, sourcing and packaging thanks to its deep respect for the environment and the people who live in it. 

Standout store features:

  • High-end lifestyle imagery
  • Cut out imagery to show product details
  • Customer reviews
  • User-generated content
  • Delivery and offer information on the notification bar
  • Recommended products
  • Extensive pull quotes from customers
  • Quick add-to-bag functionality
  • Clear benefits lists 
  • Clear instructions on how to use products
  • Clear product details 
  • Description of ingredients
  • Shop by ingredients
  • Store locator
  • Complimentary samples
  • Free delivery over £50
  • Add a gift message
  • Journal
  • Sustainability information
  • Read the case study

Read the case study

Two Islands

Two Islands website
twoislandsco.com

Health science and nutrition graduate Julia Matthews launched Two Islands having created her own nutrient-packed protein powder to supplement her student lifestyle.

Today the brand’s range includes protein powders, marine collagen, gut health and breastfeeding support, all harnessing the power of superfoods, functional herbs, and high quality micronutrients.

Standout store features:

  • Lifestyle imagery
  • Cut out imagery to show product details
  • Related products
  • Quick add-to-bag functionality
  • Clear product details
  • Extensive benefits listed
  • How to take information
  • Ingredients listed with images
  • Ingredients glossary
  • Shop by ingredient
  • Subscription programme
  • Clear delivery times
  • Sticky navigation bar
  • Customer reviews
  • Delivery and offer information on the notification bar
  • Recommended products
  • Prominent contact details
  • Offer information on the notification bar
  • Loyalty programme
  • Journal
  • Sustainability information
  • Curated collections
  • Afterpay payments
  • Editorial style layout
  • Curated collections
  • Chatbox
  • Stockists
  • Clear filter process 
  • Simple navigation

Lumene

Lumene website
lumene.com

Born in 1970 beauty brand Lumene is named after Lake Lummenne in Kuhmoinen, Central Finland.

Lumene is recognised worldwide for its use of Finnish water, which is amongst the purest in the world, as well as wildcrafted Nordic ingredients including berries, seeds, plants tree saps and mushrooms.

Standout store features:

  • High-end lifestyle imagery
  • Cut out imagery to show product details
  • Video content
  • Customer reviews
  • Curated collections
  • Delivery and offer information on the notification bar
  • Recommended products
  • Quick add-to-bag functionality
  • Clear benefits lists with graphics
  • Ingredients list
  • Clear product details 
  • Klarna payments
  • Sustainability information
  • Shop our Instagram section
  • Blog
  • Share button

Read the case study

Laird Superfood

Laird Superfood website
lairdsuperfood.com

Big wave surfer Laird Hamilton created his namesake brand when he set out to improve and sustain his performance on the waves.

By experimenting with adding healthy plant-based fats and other real-food ingredients to his morning cup, Hamilton eventually perfected a recipe that not only sustained his energy, but tasted incredible.

Standout store features:

  • Lifestyle imagery
  • Cut out imagery to show product details
  • Subscription programme
  • Product finder quiz
  • Ingredients listed with image5 
  • How to use
  • Free delivery over $50
  • Extensive FAQs
  • Quick add-to-bag functionality
  • Clear product details
  • Clear benefits listed with graphics
  • Sticky navigation bar
  • Customer reviews
  • Delivery and offer information on the notification bar
  • Video content
  • Prominent contact details
  • Loyalty programme
  • Curated collections
  • Recipes
  • Bundle deals
  • Chatbox
  • Store locator
  • Extensive returns information
  • Clear filter process 
  • Free gifts
  • Text to chat
  • Refer a friend
  • Simple navigation

Neom Organics

Neom Organics website
neomorganics.com

Former Glamour magazine editor Nicola Elliott founded Neom Organics in 2005 having retrained as an aromatherapist and nutritionist.

The brand creates pure blends that address the effects of modern life – helping you to destress, sleep, boost your mood, calm your mind and energise your body.

Standout store features:

  • Video content
  • Cut out imagery to show product details
  • Loyalty programme
  • Customer reviews
  • Refer friends
  • Curated collections
  • Delivery and offer information on the notification bar
  • Klarna payments
  • Gift packaging options
  • Quick add-to-bag functionality
  • Clear benefits lists 
  • Live chat
  • Clear product details 
  • Clear delivery times on products
  • Store locator
  • Recommended products
  • Journal
  • In the press section
  • Sustainability information

Boxraw

Boxraw website
boxraw.com

Founded by Ben Amanna in 2017 Boxraw aims to “create, shape and own the boxing ecosystem” through its products, events and community. 

Amanna first learned to box aged 12 in an effort to stand up to bullies and defend himself from gang violence. Having discovered the transformative power of boxing, he wants to inspire and enable others to experience the same.

Standout store features:

  • Lifestyle imagery
  • Close up imagery to show product details
  • Clear new arrivals section
  • Model’s clothing size
  • Related products
  • Quick add-to-bag functionality
  • Clear product details
  • Wishlist
  • Clear delivery times
  • Customer reviews
  • Delivery and offer information on the notification bar
  • Recommended products
  • Klarna payments
  • Loyalty programme
  • Journal
  • Curated collections
  • Editorial style layout
  • Extensive returns information
  • Clear filter process 
  • Free delivery barometer
  • Simple navigation
  • Full-page imagery

Hiya Health

Hiya Health website
hiyahealth.com

New dads Darren Litt and Adam Gillman created Hiya Health having failed to find children’s vitamins that weren’t saturated with sugar, artificial ingredients and other additives.  

The pair spent three years consulting pediatricians, nutritionists, scientists, and parents to formulate a chewable made with 15 essential vitamins and minerals as well as 12 fruits and veggies. 

Standout store features:

  • Lifestyle imagery
  • Cut out imagery to show product details
  • Clear new arrivals section
  • Related products
  • Clear product details
  • Subscription programme
  • Clear benefits listed with graphics
  • Nutritional information
  • Extensive FAQS
  • Clear delivery times
  • Share on social media
  • Customer reviews
  • Delivery and offer information on the notification bar
  • Recommended products
  • Prominent contact details
  • Journal
  • Refer friends
  • Video content
  • How it’s made information and images
  • Extensive returns information
  • Free delivery
  • Text to chat
  • Simple navigation

Slendertone

Slendertone website
slendertone.com

Relaunched in 2023 under new ownership, bio-medical science and technology company Slendertone has sold over 10 million toning devices over the past 50 years.

Used by athletes including Muhammad Ali and Franz Beckenbauer, the company is on a mission to help people look and feel great through the use of Electrical Muscle Stimulation Technology (EMS).

Standout store features:

  • Lifestyle imagery
  • Cut out imagery to show product details
  • Quick add-to-bag functionality
  • Clear product details
  • Clear benefits listed
  • Clear delivery times
  • Sticky navigation bar
  • Share on social media
  • Customer reviews
  • Delivery and offer information on the notification bar
  • Video content
  • Clear contact details
  • Offer information on the notification bar
  • Chatbox
  • Extensive returns information
  • Free delivery on all orders
  • Simple navigation

 

LloydsPharmacy 

LloydsPharmacy website
lloydspharmacy.com

Some might be surprised to learn that community pharmacy and healthcare provider LloydsPharmacy is on Shopify.

A key partner of the UK’s National Health Service (NSH) the company also work closely with local healthcare providers to develop and deliver commissioned services to address specific health needs within communities.

Standout store features:

  • Cut out imagery to show product details
  • Related products
  • Clear product details
  • Wishlist
  • Clear benefits listed
  • Clear delivery times
  • Sticky navigation bar
  • Prominent contact details
  • Loyalty programme
  • Journal
  • Curated collections
  • Extensive returns information
  • Simple navigation

Semaine

Semaine website
semainehealth.com

Having spent years suffering with period pains and eventually being diagnosed with endometrisos, Lauren Lee-Crane and her husband Matt – who has a PhD in biology – set about finding a concoction of natural ingredients to ease Lauren’s symptoms.

Hitting the jackpot they launched Semaine, a natural supplement startup that aims to reduce difficult symptoms of menstruation in a space where there are few options other than painkillers available.

Standout store features:

  • Lifestyle imagery
  • Cut out imagery to show product details
  • Related products
  • Quick add-to-bag functionality
  • Clear product details
  • Clear benefits listed with graphics
  • Ingredients listed
  • Extensive nutritional information 
  • Extensive FAQS
  • Video content
  • Customer reviews
  • Delivery and offer information on the notification bar
  • Product finder quiz
  • Prominent contact details
  • Subscription programme
  • Curated collections
  • Bundle deals
  • Chatbox
  • Store locator
  • Extensive returns information
  • Clear filter process
  • Simple navigation

Leefy Organics

Leefy Organics website
leefyorganics.com

Leefy Organics is the brainchild of Carl Kuran, a holistic nutritionist of 11 years who set about creating an anti-inflammatory formula that would help his mother’s extreme nasal congestion.

After discovering that turmeric in liquid form coupled with black pepper and fat was the most effective remedy the liquid Prana formulation was born, and so was Leefy Organics.

Standout store features:

  • Lifestyle imagery
  • Cut out imagery to show product details
  • Quick add-to-bag functionality
  • Clear product details
  • Clear benefits listed with graphics
  • Ingredients listed with images
  • Extensive nutritional information 
  • Subscription programme
  • Customer reviews
  • Delivery and offer information on the notification bar
  • Extensive FAQS
  • Prominent contact details
  • Journal
  • Bundle deals
  • Extensive returns information
  • Simple navigation

BlenderBottle

BlenderBottle website
blenderbottle.com

BlenderBottle sells shaker bottles featuring a wire whisk originally created by founder Steve Sorensen using a piece of wire purchased at a hardware store.

Believing the simple ball could revolutionise the way supplements are mixed and consumed Steve and his wife Kim founded the BlenderBottle Company in the year 2000.

Standout store features:

  • Lifestyle imagery
  • Cut out imagery to show product details
  • Clear new arrivals section
  • Related products
  • Quick add-to-bag functionality
  • Clear product details
  • Clear benefits listed with images
  • Sticky navigation bar
  • Customer reviews
  • Recommended products
  • Product comparison 
  • Video content
  • Prominent contact details
  • Journal
  • Curated collections
  • Inspiration section
  • Clear filter process 
  • Simple navigation

Bubs Naturals

Bubs Naturals website
bubsnaturals.com

Bubs Naturals was founded in 2017 and is named after Glen “Bub” Doherty who was killed in Benghazi, Libya in 2012.

Aimed at those wiith adventurous lives – professional atheletes, top performers, navy SEALS and more – the company sells collagen and MCT oil powder designed to help you feel good and live a fuller life.

Standout store features:

  • Lifestyle imagery
  • Cut out imagery to show product details
  • Subscription programme
  • Related products
  • How to use
  • Extensive nutritional information
  • Clear product details
  • Clear benefits listed with graphics
  • Clear delivery times
  • Sticky navigation bar
  • Customer reviews
  • Journal
  • Curated collections
  • Bundle deals
  • Store locator
  • Simple navigation

Campus Protein

Campus Protein website
campusprotein.com

Indiana University student Russell Saks launched Campus Protein in 2010 when he realised the demand his peers had for affordable, same-day delivery protein powder.

Initially bulk buying powders so he could meet same day demand for cheaper than local stores, Saks has since gone on to expand the business to over 300 college campuses and 1500 campus reps.

Standout store features:

  • Lifestyle imagery
  • Cut out imagery to show product details
  • Clear new arrivals section
  • Quick add-to-bag functionality
  • Clear product details
  • Nutritional information
  • Ingredient guide
  • Subscription programme 
  • Clear delivery times
  • Customer reviews
  • Delivery and offer information on the notification bar
  • Recommended products
  • Klarna payments
  • Prominent contact details
  • Loyalty programme
  • Curated collections
  • Afterpay payments
  • Extensive returns information
  • Clear filter process 
  • Free delivery
  • Simple navigation

InnoNature

InnoNature website
innonature.shop

InnoNature was launched in 2016 by couple Julia and Gil Lang after the pair decided to transform their lifestyles for health reasons.

With the help of experts they created a small selection of natural, high-dose and effective products to support holistic well-being. Today the range has expanded to include superfoods, latte blends, teas, kids products and natural cosmetics.

Standout store features:

  • Lifestyle imagery
  • Cut out imagery to show product details
  • Related products
  • Quick add-to-bag functionality
  • Clear product details
  • Clear benefits listed
  • Ingredients listed
  • Clear delivery times
  • Sticky navigation bar
  • Product guide
  • Customer reviews
  • Delivery and offer information on the notification bar
  • Recommended products
  • Klarna payments
  • Prominent contact details
  • Journal
  • Curated collections
  • Bundle deals
  • Chatbox
  • Extensive returns information
  • Clear filter process 
  • Simple navigation

Liquid IV

Liquid IV website
liquid-iv.com

Liquid IV is a collection of science-based functional beverages that can allegedly hydrate faster than water alone. The brand was acquired by Unilever in 2020.

Products contain curated performance ingredient blends to aid energy, sleep and immune support. Every serving is powered by the science of Cellular Transport Technology (CTT) to deliver hydration and other ingredients rapidly into the bloodstream.

Standout store features:

  • Lifestyle imagery
  • Cut out imagery to show product details
  • Clear new arrivals section
  • Nutritional informations
  • Ingredients listed with images
  • Subscription programmes
  • Related products
  • Product finder quiz
  • Quick add-to-bag functionality
  • Clear product details
  • Clear benefits listed with graphics
  • Sticky navigation bar
  • Customer reviews
  • Delivery and offer information on the notification bar
  • Video content
  • Prominent contact details
  • Sustainability information
  • Afterpay payments
  • Curated collections
  • Bundle deals
  • Chatbox
  • Store locator
  • Extensive returns information
  • Free gifts at checkout 
  • Free delivery over $20
  • Simple navigation

Meaghers Pharmacy

Meaghers Pharmacy website
meagherspharmacy.ie

Irish pharmacy Meaghers opened its doors in 1921, but was taken overin 2011 by Oonagh O' Hagan who trained to be a pharmacist under the guidance of mentor Pierce Meagher.

Over the last 20 years eight more stores have opened and in 2014 Meaghers.ie launched, providing phramaceutical services to nearly 60 countries worldwide.

Standout store features:

  • Lifestyle imagery
  • Cut out imagery to show product details
  • Clear new arrivals section
  • Related products
  • Quick add-to-bag functionality
  • How to use
  • Clear product details
  • Wishlist
  • Clear benefits listed
  • Clear delivery times
  • Sticky navigation bar
  • Customer reviews
  • Delivery and offer information on the notification bar
  • Klarna payments
  • Prominent contact details
  • Journal
  • Sustainability information
  • Curated collections
  • Store locator
  • Extensive returns information
  • Clear filter process 
  • Free gifts with every order
  • Simple navigation

Olly

Olly website
olly.com

Founded in 2013 by entrepreneurs Eric Ryan and Brad Harrington, Olly is a vitamin and supplement brand that manufactures gummy, softgel, tablet and capsule supplements.

In 2019, Unilever acquired the company. The brand’s wellness product line offers simplified vitamin forms combined with tasty flavours.

Standout store features:

  • Lifestyle imagery
  • Cut out imagery to show product details
  • Subscription programme
  • Related products
  • Ingredients listed
  • How it works
  • Clear product details
  • Clear benefits listed
  • Sticky navigation bar
  • Customer reviews
  • Delivery and offer information on the notification bar
  • Prominent contact details
  • Loyalty programme
  • Curated collections
  • Curated collections
  • Chatbox
  • Store locator
  • Free delivery barometer
  • Simple navigation

So Shape

So Shape
soshape.com

So Shape was born from the idea of focusing on what people want to eat, not just what they should eat. The French brand started its mission to create healthy and delicious meal options in 2014—but the team did not have ecommerce experience and had an ambitious expansion strategy.

So Shape upgraded to Shopify Plus in 2017 and started launching in different countries at a rapid pace. The brand simply replicates and tailors its online stores to new markets without significant tech resources and time. The Paris headquartered brand has seen sales surge since upgrading and now sells in multiple currencies and languages across the globe.

Standout store features:

  • Lifestyle imagery
  • Quick add-to-bag functionality
  • Nutritional information
  • Ingredients listed
  • Clear product details
  • Clear benefits listed with graphics
  • Sticky navigation bar
  • Share on social media
  • Customer reviews
  • Delivery and offer information on the notification bar
  • Video content
  • Curated collections
  • Extensive returns information
  • Clear filter process 
  • Simple navigation

Crossrope

Crossrope website
crossrope.com

Former US Navy pilot Dave Hunt suffered a major weightlifitng injury and underwent surgery in 2011. He spent the next few years recovering and perfecting  his design for a better jump rope than those already on the market.

Crossrope launched in December 2013 and quickly grew into a successful business that aims to bring accessible fitness to the masses.

Standout store features:

  • Lifestyle imagery
  • Cut out imagery to show product details
  • Clear new arrivals section
  • Product finder quiz 
  • Related products
  • Clear product details
  • Clear benefits listed with images
  • Sticky navigation bar
  • Customer reviews
  • Video content
  • Klarna payments
  • Offer information on the notification bar
  • App experience 
  • Curated collections
  • Inspiration section
  • Refer friends
  • Bundle deals
  • Chatbox
  • Extensive returns information
  • Simple navigation
  • Extensive FAQs
  • Free delivery over £120 

Global Healing

Global Healing website
globalhealing.com

Born in 1998 Global Healing is the result of Dr Edward Group’s pursuit of optimum health, inspired by the loss of both his parents to cancer.

The brand believes that if you cleanse your body of accumulated toxins your body will start to heal itself. To aid this, it sells a range of supplements crafted from natural, sustainable ingredients that help to detoxify the body.

Standout store features:

  • Lifestyle imagery
  • Cut out imagery to show product details
  • Clear new arrivals section
  • Subscription programme
  • Loyalty programme
  • Related products
  • How to use instructions
  • Extensive ingredients information
  • Extensive FAQs
  • Clear product details
  • Clear benefits listed
  • Clear delivery times
  • Sticky add to cart bar
  • Customer reviews
  • Curate your collection
  • Video content
  • Prominent contact details
  • JournalEditorial style layout
  • Refer friends
  • Curated collections
  • Bundle deals
  • Extensive returns information
  • Clear filter process 
  • Free delivery over $100 
  • Media section
  • Simple navigation

The Nue

The Nue website
thenueco.com

The Nue Co. was founded by husband and wife team Jules Miller and Charlie Gower after Jules turned to supplements to manage her five year battle with IBS.

Inspired by a conversation with Jules’ grandfather, a doctor and lecturer at Cambridge University, they set out to create a line of supplements combining the best of science and nature, using clean, sustainable and clinically proven ingredients.

Standout store features:

  • Lifestyle imagery
  • Cut out imagery to show product details
  • Quick add-to-bag functionality
  • Subscription programme
  • How to use
  • How it works
  • Ingredients listed with images
  • Nutritional information
  • Clear product details
  • Clear benefits listed with images, graphics and animations
  • Clear delivery times
  • Customer reviews
  • Filter reviews
  • Extensive FAQs
  • Recommended products
  • Klarna payments
  • Offer information on the notification bar
  • Journal
  • Extensive sustainability information
  • Curated collections
  • Editorial style layout
  • Clear filter process 
  • Free gifts at checkout 
  • Simple navigation
  • Full-page imagery

And, if you want to take a look at the fitness and activewear stores using Shopify to sell their gear then click here.

About By Association Only

By Association Only is the Shopify Plus agency for the world’s most design-conscious luxury brands. Get in touch to discover how our team of experts can support your brand’s Shopify ambitions.

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